For CMOs
Grow pipeline
without growing the budget.
Floe helps CMOs turn traffic they already pay for into pipeline. Instead of losing high-intent visitors at a demo form, every visitor gets a live demo that qualifies them, lifting demo-gate conversion and lowering cost per opportunity, with no added headcount. It is a conversion gain on spend you have already made.
$200-400
per visitor
~1.5%
convert at the form
0
added headcount
Last updated
The Pressure
More pipeline,
same budget.
Flat budgets, rising CAC, sales wanting more and better pipeline. The mandate is efficient growth, not more spend.
The Cheapest Pipeline You Have
You don’t need more traffic.
Paid to acquire 100 visitors. ~1.5 convert at the form. The other 98 are gone.
The efficiency is not in buying more traffic. It is in keeping the high-intent traffic you already have.
Why Now
Your buyers now arrive ready,
from AI.
94%
of B2B buyers use AI to research vendors
Forrester 2026
51%
start their search in an AI chatbot
G2 2026
Several times
higher conversion from AI-sourced traffic
Semrush
Buyers shortlist in LLMs, then land high-intent. That traffic is your best, if you can convert it instead of gating it.
The Numbers That Move
What moves on your dashboard.
| Metric | Before | With Floe |
|---|---|---|
| Demo-gate conversion | ~1.5% | up to 34% |
| Cost per demo | $1,275-1,475 | $6.49 |
| Time to first demo | 3-14 days | instant |
| Headcount to scale demos | hire SEs | none |
Where It Shows Up
Where Floe does the work.
FAQ
Questions.
How does Floe affect CAC?+
It converts more of the traffic you already paid for, so each opportunity costs less to acquire.
Does this need more headcount?+
No. Floe runs the demos, so you scale demo capacity without hiring SEs.
How do we measure impact?+
Demo-gate conversion, cost per demo, and pipeline from existing traffic. Every demo and brief logs to your CRM.
How fast to see results?+
Live in 24 hours, on the traffic you already have.
Turn the traffic you already pay for
into pipeline.
100 live demos for $649, live on your product in 24 hours.