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SitesCopy link to this section

A site is Floe's representation of your product. Everything Floe knows about your product lives under a single site: ingested content, capabilities, and guided workflows.

What a site containsCopy link to this section

When you create a site and point Floe at your product, the system builds up several layers of understanding:

  • Ingestion configs: URLs for your documentation, knowledge base articles, videos, and images. See Ingestion.
  • Content library: Your product content, ready for the AI agent to reference during demos and conversations.
  • Capabilities: Product actions Floe prepares for your configured demo.
  • Plans: Step-by-step task flows for user onboarding and guided execution.

Creating a siteCopy link to this section

In the Floe dashboard:

  1. Navigate to Sites
  2. Click Add Site
  3. Provide the product URL and a display name
  4. Optionally add a client key for SDK authentication

The product URL identifies the environment Floe uses for your configured demos.

Multi-site setupsCopy link to this section

Each site is independent. If you have multiple products or distinct applications (e.g., a main app and an admin panel), create a separate site for each. The AI demo agent selects the correct site based on the prospect's context.

Site settingsCopy link to this section

Under the site's Settings tab:

  • API Execution: Enable or disable the agent's ability to call your APIs directly, with safety controls per endpoint.
  • Client Key: Authentication token for the browser SDK snippet.
  • Website Agent: Configure the top-of-funnel Ask Floe surface — identity capture, scroll nudges, ICP personas, opener suggestions, and the live-demo hand-off. See Website Agent Setup.

What's nextCopy link to this section

After creating a site, the next step is adding content via Ingestion. See the Quickstart for the full setup flow.

FAQCopy link to this section

Can I have multiple sites? Yes. Each site is independent. Create one per product or per distinct application.

Can I delete a site? Yes. Deleting a site removes all associated content, capabilities, and plans. This cannot be undone.

What URL should I use for my site? Use the URL your users access. If your product is at https://app.example.com, use that. Floe uses it for your configured demo environment.